청소년의 환경친화적 소비의식과 자원절약행동에 관한 연구

Abstract

The purpose of this study is to examine the level and major influencing factors of pro-environmental consumer consciousness and resource-saving behavior of adolescents. The research was conducted in 2007 using a written questionnaire completed by 545 male and female high-school students who reside in Seoul and Kyunggi Province. The data was analyzed using statistical methods such as frequencies, percent, means, standard deviations, Crobach's α coefficient, one-way ANOVA and multiple regression analysis using the SPSS statistics program.

Major findings were as follows. The higher level background parameters for pro-environmental consumption consciousness were students who were: male in higher grades; given a higher allowance of pocket money. Likewise, a higher degree of mutual communication within their family, mass communications' contact and environmental information also showed a higher level of pro-environmental consumer consciousness.