360° VR 체험형 무용콘텐츠의 활성화를 위한 우선적 요인 분석

Abstract

The purpose of this study was to find out hierarchical factors and ranks in 360° VR dance content production. Literature review, expert discussion and analysis of hierarchy process(AHP) were adopted to understand initial factors and their group of sub-factors in production of 360° VR dance content “Content (.384)”, “Performer (.294)”, “Sense of presence (.188)”, and “Practicality (.134)” are hierarchically ranked for the initial factors with the consistency index (CI=.02). A 360° VR dance content production contributes to dissemination and popularization of dance performance. As shown in the results, the role of choreographers and that of dancers are prior to that of technicians in the 360° VR dance performance production. However, its production and success as a marketing strategy certainly needs coordination between dance-related experts and technicians.