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마라톤 대회 참여자의 참여만족도 및 재참여의사The Satisfaction of Participation and Re-participation Intention of the Marathon Tournament participant.
- Other Titles
- The Satisfaction of Participation and Re-participation Intention of the Marathon Tournament participant.
- Issue Date
- Nov-2005
- Publisher
- 한국사회체육학회
- Keywords
- marathon tournament; participants satisfaction; re-participation intention
- Citation
- 한국사회체육학회지, v.25, pp 189 - 198
- Pages
- 10
- Journal Title
- 한국사회체육학회지
- Volume
- 25
- Start Page
- 189
- End Page
- 198
- ISSN
- 1229-358X
- Abstract
- The conclusions of the study on the participatory sports event "Adidas king of the Road" and its impact on participants satisfaction and re-participation intention are following. First, according to the survey of the participants' satisfaction they showed the highest satisfaction with the programs and the lowest satisfaction with the facilities. Second, analysis of correlation was used to confirm the correlation between factors of re-participation intention and degree of participation satisfaction. And the results showed that each factor were statistically correlated. And analysis of multiple regression was used to analyze the effect of factors of degree of participation satisfaction to re-participation intention and the results showed that progress satisfaction, operation system satisfaction, and program satisfaction in order had the significant effect to re-participation intention.
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Collections - 이과대학 > 체육교육과 > 1. Journal Articles
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