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스포츠센터 이용자의 서비스스케이프가 몰입, 신뢰, 만족 및 재이용에 미치는 효과분석The effect of the servicescape on customers' flow, trust, satisfaction, and revisit intention among fitness center members
- Other Titles
- The effect of the servicescape on customers' flow, trust, satisfaction, and revisit intention among fitness center members
- Issue Date
- Aug-2018
- Publisher
- 한국체육과학회
- Keywords
- Servicescape; flow; satisfaction; trust; revisit intention; fitness centers
- Citation
- 한국체육과학회지, v.27, no.4, pp 557 - 568
- Pages
- 12
- Journal Title
- 한국체육과학회지
- Volume
- 27
- Number
- 4
- Start Page
- 557
- End Page
- 568
- ISSN
- 1226-0258
- Abstract
- This study aimed to explore the relationships among customers’ perceived servicescape, satisfaction, trust, and revisit intentions to provide effective services to consumers in a fitness setting. The results were as following. First, regarding the correlation between customers’ perceived servicescape and flow, servicescape had a significant impact on flow. Second, regarding the correlation between customers’ perceived servicescape and trust, servicescape had a significant impact on trust. Third, the correlation between trust and satisfaction, customers’ flow had a significant impact on customers satisfaction. Fourth, the correlation between trust and satisfaction, customers’ trust had a significant impact on customers satisfaction. Fifth, regarding the correlation between customers’ perceived servicescape and satisfaction, servicescape had a significant impact on customers satisfaction. Lastly, customers’ satisfaction had a significant impact on revisit intention.
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Collections - 이과대학 > 체육교육과 > 1. Journal Articles
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