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여성 대통령의 정치 이미지와 패션 폴리틱스 현상 - Cristina Fernández de Kirchner 사례 연구 -

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dc.contributor.author김미경-
dc.date.available2021-02-22T10:48:55Z-
dc.date.issued2015-11-
dc.identifier.issn1229-3350-
dc.identifier.issn2288-1867-
dc.identifier.urihttps://scholarworks.sookmyung.ac.kr/handle/2020.sw.sookmyung/5220-
dc.description.abstractThe purpose of this study was to evaluate the role of political image and the phenomenon of fashion politics on the style of women presidents, with focus on the President of Argentina, Cristina Fernandez de Kirchner. The results of the study were as follows. First, the political image of President Cristina Fernandez is identified with the second image of Eva Peron and Kirchnerismo, in terms of political issues. Second, fashion style includes the power and sexy images of glamour style that emphasizes the body line of suits and dress form. Vivid colors and black fashion reflects the Kirchner government's charisma and identity. Fernandez's iconic Rolex watches, expensive jewelry, and luxury accessories such as brooches that replicate Eva Peron’s brooch were instrumental in forming a second image of Eva Peron. Third, the phenomenon of fashion politics appeared to equate the phenomenon of recreating the image of Eva Peron with displays of power and wealth for the successor to Kirchnerismo.-
dc.format.extent17-
dc.language한국어-
dc.language.isoKOR-
dc.publisher한국패션비즈니스학회-
dc.title여성 대통령의 정치 이미지와 패션 폴리틱스 현상 - Cristina Fernández de Kirchner 사례 연구 --
dc.title.alternativePolitical image of women presidents and the phenomenon of fashion politics -A Study on Cristina Fernández de Kirchner--
dc.typeArticle-
dc.publisher.locationSouth Korea-
dc.identifier.doi10.12940/jfb.2015.19.5.17-
dc.identifier.bibliographicCitation패션 비즈니스, v.19, no.5, pp 17 - 33-
dc.citation.title패션 비즈니스-
dc.citation.volume19-
dc.citation.number5-
dc.citation.startPage17-
dc.citation.endPage33-
dc.identifier.kciidART002049457-
dc.description.isOpenAccessN-
dc.description.journalRegisteredClasskci-
dc.subject.keywordAuthorthe women present-
dc.subject.keywordAuthorpolitical image-
dc.subject.keywordAuthorfashion politics-
dc.subject.keywordAuthor여성 대통령-
dc.subject.keywordAuthor정치 이미지-
dc.subject.keywordAuthor패션 폴리틱스-
dc.identifier.urlhttp://kiss.kstudy.com/thesis/thesis-view.asp?key=3373278-
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