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2011 관광경쟁력지수(TTCI)에 대한 고찰: TTCI 모형의 타당도 및 신뢰도 검토A Review of 2011 Travel & Tourism Competitiveness Index:Validity and Reliability of TTCI Model

Other Titles
A Review of 2011 Travel & Tourism Competitiveness Index:Validity and Reliability of TTCI Model
Authors
차용진
Issue Date
Sep-2011
Publisher
경인행정학회
Citation
한국정책연구, v.11, no.2, pp.333 - 349
Journal Title
한국정책연구
Volume
11
Number
2
Start Page
333
End Page
349
URI
https://scholarworks.sookmyung.ac.kr/handle/2020.sw.sookmyung/6926
ISSN
1598-7817
Abstract
The purposes of this study are to examine the validity and reliability of the 2011 Travel & Tourism Competitiveness Index (TTCI) and to make suggestions for improving the TTCI. The confirmatory factor analyses reveal that the constructs of regulatory framework, business environment and infrastructure, and human, cultural & natural resources have low convergent and discriminant validity. Furthermore, the higher order factor analyses indicate that the fit indices of the TTCI model are low. In the measurement model, policy rules and regulations, environmental sustainability, prioritization of travel and tourism, price competitiveness in travel and tourism industry, affinity for travel and tourism, natural resources, and cultural resources have high measurement errors. The results suggest a bad fit to the data. Based on these findings, this study discusses some considerations to improve the TTCI.
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