ScholarWorks@숙명여자대학교

초록

Modern society of the 21st century could be called an era of image communication. Personal image is one of key factors for success to that extent. A face is the first component of image that is visually perceived by others, and it's possible to make it look more beautiful and to create different images through makeup. Indeed, makeup is one of effective ways to facilitate relationship building by making a favorable impression. In modern society, there is a continuing increase in the number of working women, and their social status becomes higher. So modern women have more chances to express their own images than before, and they need to manage their external image to improve their image. Actually, they aren't reluctant to spend time and money to create a better image.

키워드