Business Model 특허분석을 통한 모바일 서비스 연구

A Study on Mobile Service through Analysis of Business Model Patents

초록

his study proposes a new approach on how to analyze business trends from business model patents. From IPC:G06Q(Business Model) patents in mobile industry, we analyzed abstract data using Association-Rule Text Mining and Co-Occurrence Matrix analysis. Those two techniques were complementary to each other, and we could find out the trends of mobile industry. We also suggest CASA plot, which is a great method to illustrate the service trends. It includes the informations of keyword-importance, frequency and centrality. Using CASA plot, we could have a single view of the understanding movement in mobile industry by year.

키워드

Business Model Patent; Service Trends; Patents Text Mining; ARM; Co-Occurrence Matrix; CASA plot
제목
Business Model 특허분석을 통한 모바일 서비스 연구
제목 (타언어)
A Study on Mobile Service through Analysis of Business Model Patents
저자
이홍주; 장태우; 양현림; 오호연
발행일
2016-12
저널명
한국경영공학회지
권
21
호
4
페이지
71 ~ 89