공연예술 웹사이트의 웹 사용성 만족도가 공연 관람에 미치는 영향에 관한 연구
A Study on the influence upon performance watching by the satisfaction at web usability of performing arts websites
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초록

This study investigated that satisfaction of website affects on viewing performance. The model of study, factors of using the website such as content, navigation, and interaction affects satisfaction of using the website, and that of using the website affects viewing of performing arts. It proved that the use of website on performing arts have a great effect on chances that people have interest on performing arts. Content, navigation, and interaction affects satisfaction of use of website. Satisfaction of using website affects viewing of art performance. It indicates that it is important not only to build strategic development of website, but also to maintain a variety of events, activation of participation, and quick feedback for interaction.

키워드

웹사이트웹 사용성만족도콘텐츠네비게이션상호작용공연예술websiteweb usabilitysatisfactioncontentnavigationinteractionperforming artswebsiteweb usabilitysatisfactioncontentnavigationinteractionperforming arts
제목
공연예술 웹사이트의 웹 사용성 만족도가 공연 관람에 미치는 영향에 관한 연구
제목 (타언어)
A Study on the influence upon performance watching by the satisfaction at web usability of performing arts websites
저자
문형남최영란
DOI
10.15719/geba.9.4.200811.23
발행일
2008-11
저널명
e-비즈니스연구
9
4
페이지
23 ~ 45