상세 보기
- 김민정;
- 이상일
WEB OF SCIENCE
0SCOPUS
0초록
This study aimed to explore the relationships among customers’ perceived servicescape, satisfaction, trust, and revisit intentions to provide effective services to consumers in a fitness setting. The results were as following. First, regarding the correlation between customers’ perceived servicescape and flow, servicescape had a significant impact on flow. Second, regarding the correlation between customers’ perceived servicescape and trust, servicescape had a significant impact on trust. Third, the correlation between trust and satisfaction, customers’ flow had a significant impact on customers satisfaction. Fourth, the correlation between trust and satisfaction, customers’ trust had a significant impact on customers satisfaction. Fifth, regarding the correlation between customers’ perceived servicescape and satisfaction, servicescape had a significant impact on customers satisfaction. Lastly, customers’ satisfaction had a significant impact on revisit intention.
키워드
- 제목
- 스포츠센터 이용자의 서비스스케이프가 몰입, 신뢰, 만족 및 재이용에 미치는 효과분석
- 제목 (타언어)
- The effect of the servicescape on customers' flow, trust, satisfaction, and revisit intention among fitness center members
- 저자
- 김민정; 이상일
- 발행일
- 2018-08
- 저널명
- 한국체육과학회지
- 권
- 27
- 호
- 4
- 페이지
- 557 ~ 568