ScholarWorks@숙명여자대학교

초록

The purpose of this study is to analyze the effect of female ballet class participants’ lifestyles on selection attribute, satisfaction, and continuous participation. A survey was performed on amateur ballet class participants in the culture centers of department stores and mega-wholesalers and private dance schools after they completed three-month ballet course from September 1, 2015 to November 30, 2015. Total 422 questionnaires responded faithfully among 450 questionnaires collected were used to perform coding process by question for statistic analysis. SPSS(window Ver. 20.0) statistic software was used to perform statistical operations. First, The lifestyles of amateur ballet class participants had a significant effect on selection attribute. Second, The lifestyles of amateur ballet class participants had a significant effect on satisfaction and continuous participation. Third, The selection attribute of amateur ballet class participants had a significant effect on satisfaction and continuous participation. Fourth, The satisfaction of amateur ballet class participants had a significant effect on continuous participation. From the study results, the lifestyles of female ballet class participants had a close correlation with selection attribute and satisfaction. It proved that the lifestyle of female ballet class participants was an important factor for participants to decide whether or not to continue their participation. Therefore, ballet class organizers should understand various lifestyles of ballet class participants, plan well-filled courses and offer diverse educational services. Also, they should operate organized and stable ballet classes through continuous feedback. Furthermore, both continuous efforts and study should be required to expand the base of ballet course as a hobby.

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