세계태권도연맹(WTF) 서울총회의 문화관광상품화 전략방안
Strategic Plans for The Commercialization of The Seoul General Assembly of The WTF as A Cultural Tourism Product
  • 김맹선
  • 박용범
  • 김대광
Citations

WEB OF SCIENCE

0
Citations

SCOPUS

0

초록

The purpose of this study is to seek for an opportunity of developing cultural tourism product in the strategic dimension through the general meeting, which is opened every year by WTF(World Taekwondo Federation), while expecting Seoul General Meeting of WTF to be attracted as the birthplace of Taekwondo. As Taekwondo is “Korea's cultural brand” beyond the value simply as sports item, it is “Korea Brand” that was condensed Korea's language & life and Korea's history & philosophy. In conclusion, first, function of convention such as conference・exhibition, second, academic function such as seminar and symposium, third, function of opening conference for reinforcing relationship of continental federation, fourth, function of world peace for integrating WTF・ITF, fifth, efficient function of WTF infrastructure such as Taekwondo Peace Corps and model team, and sixthly, symbolic function of Seoul such as succeeding in holding Olympics・IOC general meeting・ANOC general meeting.

키워드

태권도세계태권도연맹총회문화관광상품TaekwondoWorld Taekwondo FederationGeneral MeetingCultural Tourism Product
제목
세계태권도연맹(WTF) 서울총회의 문화관광상품화 전략방안
제목 (타언어)
Strategic Plans for The Commercialization of The Seoul General Assembly of The WTF as A Cultural Tourism Product
저자
김맹선박용범김대광
발행일
2010-11
저널명
관광레저연구
22
6
페이지
549 ~ 562