ScholarWorks@숙명여자대학교

초록

Financial Assets have various characteristics, the benefits from which create demands for the financial assets. Based on the financial benefits, this article analyzes the influential factors on Korean households’ financial portfolios. Provided that profitability and safety remain constant, it shows that individuals’ most preferred characteristics have a significant impact on their selection of financial assets. Main demographic variables and financial status can also be considered to be influential factors according to the financial asset categories. Additionally, a further study on the substitution between financial assets would be helpful for developing new financial instruments.

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