ScholarWorks@Sookmyung Women's University: Suh, Yong Gu

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Suh, Yong Gu (서용구)

Economics & Business Administration (Division of Business Administration)

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Tel 02-710-9964
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ESG:8||Q 방법론:6||한류:5||Korean Wave:4||할인점:4||Brand:3||design/brand/reputation orientations:3||구매의도:3||brand activism:3||Design:3||department store:3||Reputation:3||문화전이:3||purchase intention:3||Qmethodology:3||Hallyu:3||Coupang:3||Selfimage congruity:2||관광:2||관광개발전략(tourism development strategy):2||customer loyalty:2||perceptual mapping:2||DBRQ:2||재무적 웰빙:2||practice:2||Binational products:2||authenticity:2||Department Store:2||서비스품질:2||retail:2||retail brand:2||제주 국제 자유 도시(Jeju free international city):2||retail saturation:2||retail saturation index:2||discount store:2||discount stores:2||주관적 재무지식:2||satisfaction:2||대형마트:2||HDS(Hogan Development Survey):2||Profitability:2||Psychological Proximity:2||South Korea:2||Korean Consumer:2||Purpose banquets:2||financial wellbeing:2||Q methodology:2||brand equity:2||마케팅 무형자산:2||만족:2||쿠팡:2||Korean wave:2||ROIC(return on invested capital):2||brand value index:2||Hospitality industryEmployment structureHuman resource developmentStandard Industrial Classification:2||image:2||Hotel banquets:2||subcultures:2||Loyalty:2||sustainability:2||Uninational products.:2||엔터테인먼트 쇼핑몰(tourismentertainment shopping mall):2||Conjoint analysis:2||백화점:2||Ethnocentrism:2||Retirement:2||Customer satisfaction:2||Marketing intangible assets:2||urban tourism:2||location:2||Country Brand Value:2||X세대:2||365mc:2||브랜드 개성:2||National Brand Strategy:2||corporate reputation:2||브랜드 아우라:2||은퇴:2||marketing inta ngible asset:2||SSM:2||Y세대:2||cultur:2||cultural appropriation:2||고객만족:2||National Competitiveness:2||Selection factors:2||Discount Store:2||이슬람 문화권:2||natural cosmetic brand:2||Price Consciousness:1||Product export:1||Purchase Intention:1||Purchasing Intention:1||QMethodology:1||Qmethodology:1||Q방법론:1||Reference effect:1||Relational benefits:1||Relationship satisfaction:1||Research Trend:1||Restaurant franchise:1||Retailer type:1||Retirement Preparation:1||Revitalization of the Trading Area:1||Role stress:1||SSG.com:1||Samsung:1||Selfesteem:1||Selfidentification:1||Service quality:1||Service recovery performance:1||Shopping mall:1||Simmons Korea:1||Social Influence:1||Social media usage:1||South America:1||Spatial autoregressive model:1||Stereotype theory:1||Store loyalty:1||Structural Equation Model:1||Subjective Financial Knowledge:1||Subjective financial knowledge:1||Subscription Service:1||Sunday Off System:1||Sungjoo Foundation:1||Sungjoo Group:1||Supersupermarket(SSM):1||Switching barrier:1||Tesco:1||Tradition Barrier:1||Turkiye:1||Uzbekistan:1||Vegan:1||Vegan Culture:1||Veganism:1||Walmart:1||X generation:1||Y generation:1||Young Generation Perspectives:1||app(application):1||argument quality:1||assimilation:1||attitude:1||attitude on Korea:1||attitude on Korean company:1||attitude on Korean product:1||aura:1||baby boomer:1||baby boomers generation:1||benefits analysis:1||brand affection:1||brand anthropomorphism:1||brand attitude:1||brand aura:1||brand authenticity:1||brand caus fit:1||brand character:1||brand experience:1||brand image:1||brand love and brand advocacy:1||brand personality:1||brand trust:1||burnout:1||channel equity:1||city brand:1||classification:1||collaborative governance:1||communing:1||consumer ESG perception:1||consumer categories:1||consumer types:1||consumption behavior:1||convergence:1||corporate image:1||corporate personality:1||corporate personality scale:1||corporate social responsibility:1||cosmetics:1||cultural tourism facility:1||culture:1||culture accumulation:1||culture communication:1||curation:1||dark side:1||demand forecasting:1||depersonalization:1||design R&D:1||differentiation:1||distribution Conflict:1||distribution industry:1||eating habits:1||emotion:1||escapingseeking motivation(탈출추구동기):1||experiential consumption:1||experiential product(체험재):1||fandom:1||food delivery platform:1||generation:1||generation X:1||generation Y:1||generation marketing:1||grand generation:1||green marketing:1||heritage:1||hypermarket:1||identity:1||information costs saved:1||internal marketing:1||internal marketing랜드 액티비즘:1||issue involvement:1||jointventure:1||large corporations:1||limited marketing and resell:1||local brand:1||local community:1||local socializing:1||loyalty:1||mall commitment:1||mall loyalty:1||market:1||marketing intangible assetI. Introduction:1||marketing of pop groups:1||material product(물질재):1||materialism:1||membership:1||mobile commerce:1||motivation for purchasing experience product:1||organization commitment:1||parasocial interaction:1||parasocial relationship:1||perceptions:1||performing arts:1||personification:1||propensity to consume:1||purity of motives:1||reciprocity:1||regulation:1||retailer type:1||rocket delivery:1||selfbrand connection:1||selfcongruence:1||selfimage congruity:1||sense of community:1||service performance:1||service quality dimensions & scales:1||shopperbased mall equity (SBME):1||shopping mall:1||sleep quality:1||smart factory:1||smartphone:1||social cognition theory:1||social commerce:1||social identity:1||social media:1||social philanthropy:1||social responsibility:1||social support:1||socializing:1||store loyalty:1||store personality:1||stress:1||subjective wellbeing:1||subjectivity:1||sustainable delivery ecosystem:1||text mining:1||time perspective:1||tourist shopping value(관광쇼핑가치):1||tourist shopping(관광쇼핑):1||turnover intention:1||user categories:1||willingness to pay premium price:1||women empowerment:1||women leadership:1||가격의식:1||감성(E):1||강산농원:1||객관적 재무지식:1||경제적 관점자:1||고객 충성도:1||고객유형:1||고용:1||공간계량경제모형:1||공연예술상품:1||관계 만족:1||관계혜택:1||관광객 의사결정:1||관광지 이미지:1||관람객:1||구독서비스:1||구매 의도:1||구조방정식 모형:1||국가태도:1||국제적 관점자:1||규제:1||그랜드 제너레이션:1||그린마케팅:1||기업 명성:1||기업개성:1||기업공익재단:1||기업성격 척도:1||기업태도:1||기업형 수퍼마켓(SSM):1||내부 마케팅:1||도시브랜드:1||동기의 순수성:1||디자인:1||디자인 R&D:1||디자인 지향성:1||디자인브랜드명성:1||디자인브랜드명성 지수:1||디지털 고객경험:1||러쉬:1||로컬 소셜라이징:1||로켓배송:1||마케터:1||멀티채널:1||메시지의 질:1||멤버십:1||명성:1||명성 지향성:1||몰 충성도:1||몰입:1||문화 관광시설:1||문화 커뮤니케이션:1||문화변용:1||문화예술상품:1||문화전이자:1||물질주의:1||미술전시:1||방문객과 관리자간 몰링에 대한 인식:1||배달의 민족:1||베이비부머:1||베이비부머세대:1||복합 쇼핑몰:1||복합관광쇼핑몰:1||브Lush:1||브랜드:1||브랜드 가치:1||브랜드 감성화:1||브랜드 성:1||브랜드 신뢰:1||브랜드 액티비즘:1||브랜드 의인화:1||브랜드 이슈 적합성:1||브랜드 자산:1||브랜드 정체성:1||브랜드 지향성:1||브랜드 진정성:1||브랜드 차별화:1||브랜드 충성도:1||브랜드 캐릭터:1||브랜드 태도:1||브랜드 행동주의:1||브랜드－자아 이미지 일치:1||브랜드이미지:1||블랙야크(BYN):1||비거니즘:1||비건:1||비건 문화:1||비교문화:1||비인격화:1||사업체 수:1||사회 공헌:1||사회적 영향:1||사회적 지지:1||상생전략:1||서비스 성과:1||선택속성:1||성격 5요인:1||성격의 어두운 측면:1||성주그룹:1||성주재단:1||세대:1||세대마케팅:1||소매 업태:1||소매 포화:1||소매 포화 지수:1||소매업태:1||소매점 브랜드:1||소비문화:1||소비성향:1||소비자 지식:1||소비자유형:1||소비행동:1||소셜 미디어:1||소셜 커머스:1||쇼핑객 기반 쇼핑몰 자산:1||쇼핑몰 몰입:1||수면의 질:1||수요 추정:1||수익성:1||스마트팩토리:1||스마트폰:1||스트레스:1||시간 조망:1||시몬스:1||식습관:1||실제적 자아:1||실천:1||아마존:1||아우라(A):1||아이덴티티(I):1||앱:1||업태별 성장 예측 모형:1||업태별 성장 추이 분석:1||여성 리더십:1||여성 역량 강화:1||외식업 프랜차이즈:1||요인분석:1||우즈베키스탄:1||월마트:1||유산:1||유통 갈등:1||유통경로:1||유통산업:1||유통산업 ESG:1||유형화:1||윤리적 소비:1||융합:1||은퇴준비:1||음식배달플랫폼:1||의무휴업:1||의인화:1||이마트:1||이미지 무형자산:1||이상적 자아:1||이슈 관여도:1||이슬람 문화:1||이용목적:1||이직 의도:1||이천시:1||인식유형:1||인지연령:1||입지특성:1||자아 동일시:1||자아동일시:1||자아이미지 일치성:1||재무위험수용성향:1||재무적 은퇴준비:1||재방문의도:1||재방문의사:1||전통장벽:1||전환장벽:1||젊은 세대 관점자:1||점포충성도:1||정보 과부하:1||정보비용절감:1||제약 산업:1||제품수출:1||제품태도:1||조건부 가치측정법(CVM):1||주관적 웰빙:1||주변 상권 활성화:1||지방이:1||지속가능 생태계:1||지속가능성:1||지역 브랜드:1||지역사회:1||직무탈진:1||진정성:1||차별화(D):1||천연화장품 브랜드:1||체험:1||체험상품 구매동기:1||체험소비:1||추천의도:1||출점규제:1||충성도:1||측정 척도:1||컨조인트 분석:1||큐레이션:1||투하자본회전율:1||튀르키예:1||판매액 지수:1||패밀리 레스토랑:1||편의성:1||편익 분석:1||평가 척도:1||프랜차이즈 갈등:1||프리미엄 가격 지불의도:1||한국기업에 대한 태도:1||한국에 대한 태도:1||한국제품에 대한 태도:1||한국형 할인점:1||한정판마케팅과 리셀문화:1||항공사:1||향장(향수와 화장품):1||향후 방문의도:1||협력적 거버넌스:1||호스피탈리티 산업고용 구조인적자원개발표준산업분류:1||호의적 태도:1||호텔 연회상품:1||호혜성:1||환경의식:1||휴일규제:1||Airline:1||Amazon:1||Attitude on Company:1||Attitude on Nation:1||Attitude on Product:1||Attractiveness of alternatives:1||Baedal Minjok:1||Big 5 model:1||Bigbox retailer:1||Blackyak(BYN):1||Brand Aura:1||Brand Difference:1||Brand Emotion:1||Brand Identity:1||Brand Personality:1||Brand Selfidentification:1||Brand gender:1||Burnout:1||CVM:1||Celebrity endorser’s credibility:1||Channel Equity:1||City Brand Personality:1||Coorientation model:1||Coorientation모델:1||Cognitive age:1||Conspicuous online consumption:1||Consumer Knowledge:1||Convenience:1||Convergence Education:1||Convergence Research:1||Corporate image:1||Country of Origin Effect:1||Country of origin effects:1||Cross cultural:1||Cultural Appropriation:1||Cultural Appropriators:1||Cultural appropriation:1||Customer Satisfaction:1||Customer loyalty:1||D2C:1||D2C(directtocustomer):1||DCX(digital customer experience):1||Depersonalization:1||Destination Marketing:1||Differentiation超市；服务质量；跨文化；消费者满意；差异:1||Disconfirmation:1||Distribution Industry ESG:1||ESG 경영:1||Economic Perspectives:1||Emart:1||Emotional exhaustion:1||Environmental Consciousness:1||Ethical Consumption:1||Evaluation Scale:1||Family restaurant:1||Financial preparation for retirement:1||Financial risk tolerance:1||Franchise conflict:1||Gangsannongwon:1||Global Perspective:1||Global Perspectives:1||Holiday Regulation:1||Hypermarket:1||Icheon city:1||Imageintangible assets:1||Information Overload:1||Islamic Consumer:1||Islamic Culture:1||Islamic cultural area:1||Islamic culture area:1||Jibangi:1||Kshopping platforms:1||Kazakhstan:1||Korea:1||Korea Wave:1||Korean type discount stores:1||Kurly:1||Large Discount Stores:1||Latinoamerica:1||Lush:1||MZ Generation:1||MZ 세대:1||Millennials:1||Objective Financial Knowledge:1||Online brand communities:1||Opening Regulation:1||Perceptions of malling between visitors & managers:1||Popular culture:1||

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Sookmyung Women's University. Cheongpa-ro 47-gil 100 (Cheongpa-dong 2ga), Yongsan-gu, Seoul, 04310, Korea02-710-9127

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