The determinants of increasing uniqueness on perceived brand globalness of Korean and Chinese consumers
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 옥경영 | - |
dc.contributor.author | 홍재원 | - |
dc.date.available | 2021-02-22T11:48:11Z | - |
dc.date.issued | 2014-07 | - |
dc.identifier.issn | 1344-4500 | - |
dc.identifier.issn | 1343-4500 | - |
dc.identifier.uri | https://scholarworks.sookmyung.ac.kr/handle/2020.sw.sookmyung/10854 | - |
dc.format.extent | 6 | - |
dc.language | 영어 | - |
dc.language.iso | ENG | - |
dc.publisher | International Information Institute | - |
dc.title | The determinants of increasing uniqueness on perceived brand globalness of Korean and Chinese consumers | - |
dc.type | Article | - |
dc.publisher.location | 일본 | - |
dc.identifier.scopusid | 2-s2.0-84908207797 | - |
dc.identifier.bibliographicCitation | Information, v.17, no.7A, pp 3039 - 3044 | - |
dc.citation.title | Information | - |
dc.citation.volume | 17 | - |
dc.citation.number | 7A | - |
dc.citation.startPage | 3039 | - |
dc.citation.endPage | 3044 | - |
dc.description.isOpenAccess | N | - |
dc.description.journalRegisteredClass | scopus | - |
dc.identifier.url | https://www.proquest.com/docview/1565547116 | - |
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