How Korean Brands Soar All over the World: Lessons from Korea’s Top 10 Winning Cases

제목
How Korean Brands Soar All over the World: Lessons from Korea’s Top 10 Winning Cases
저자
전미나; 김정구; Greg Prat; 김미예; 한정수
발행일
2012-03
ISBN
978-89-967308-1-1