ScholarWorks@Sookmyung Women's University: Lee, Seunghee

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Lee, Seunghee (이승희)

Human Ecology (Department of Clothing & Textiles)

Research Area: 패션마케팅, 소비자행동, 바디이미지, Fashion marketing, Consumer behavior, Body image

Tel 710-9857
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clothing deprivation:4||Tweens:3||clothing decision criteria:2||social participation:2||clothing decision factorsI. Introduction:2||college women:2||Creativity:2||crosscultural:2||Body satisfaction:2||body image:2||role of clothing:2||gender role:2||Collaboration:2||Consumer behavior:2||Emotional labor:2||PBL:2||Social Psychology of Clothing:2||Clothing decision criteria:2||Cognitive response:1||Consumer's attitude:1||Cross‐culture:1||Customer equity:1||Customer index:1||Customer lifetime value:1||Customer service:1||ELearning(E러닝):1||Electroencephalogram(EEG):1||Emile Zola(에밀졸라):1||Emotional labour:1||Emotional marketing:1||Emotional response:1||Eyetracking:1||Facebook:1||Fashion advertisements:1||Fashion brands:1||Fashion film:1||Fashion film type:1||Fashion images:1||Fashion product:1||Fashion store:1||Fast fashion:1||Information:1||Instagram:1||Involvement:1||Korean body image:1||Macy's department store:1||Meta fashion:1||Metaverse:1||Mobile shopping:1||NFT(NonFungible Token):1||OmniChannel:1||Online shopping:1||Problem Based Learning:1||Purchase motivation (구매동기):1||Purchasing behaviors (구매행동):1||Qualitative research:1||SPA brand(SPA 브랜드):1||SPA brands:1||SPA브랜드:1||Sales personnel:1||Selfimage pursuit:1||Sex appeal advertisements:1||Sex roles:1||Shopping orientation:1||Showrooming:1||Social media:1||The direction of focused promotion:1||ULearning(U러닝):1||UBL(유비엘):1||Value equity:1||Video UCCs:1||Virtual reality:1||Visual merchandising:1||attitude:1||behavior of avoiding advertisements:1||behavioral intentions:1||benefits(추구혜택):1||big data:1||body satisfaction:1||business competitive:1||carpets:1||case study:1||casual wear:1||characteristics of actual purchasing:1||clothing service:1||consumer perception:1||customer incivility:1||customer loyalty:1||customer service:1||emotional labour differences:1||employee affectivity:1||eye tracking method:1||fashion and consumer behavior (패션과 소비자행동):1||fashion cycle:1||fashion magazine:1||fashion retail:1||fashion show:1||fashion store salesperson:1||fashion therapy:1||fashions applications(패션 애플리케이션):1||femininity:1||floor coverings:1||gender identity:1||heat map:1||ideal body:1||internet shopping mall layout:1||job autonomy:1||loyalty(충성도):1||luxuary online purchasing:1||masculinity:1||mobile advertising:1||mobile shopping applications (app):1||mobile shopping attitude:1||neuroscience:1||new media fashion contents:1||perceived risk:1||qualitative study:1||repurchase intentions:1||rugs:1||sales associates' ability:1||sales associates' education:1||satisfaction (만족도):1||self image:1||selfesteem:1||semantic network analysis:1||short video:1||stratégie d’accélération(촉진전략):1||stylistic change:1||text mining:1||usage motive:1||view:1||visual attention:1||women’s closet:1||감성마케팅:1||감정 노동:1||감정반응:1||고객 서비스:1||뇌파:1||뉴미디어 패션 콘텐츠:1||동영상 UCC:1||명품 온라인 해외직접구매:1||문제중심학습:1||브랜드 커뮤니티:1||비디오 클립:1||비주얼 머천다이징:1||빅데이터:1||사례연구:1||소비자 인식:1||소비자 활동 지표:1||소비자태도:1||소셜 미디어:1||쇼핑성향:1||신체 만족:1||신체이미지:1||신체이미지 개념:1||실제 구매특성:1||연령 조절효과:1||위험지각:1||유통(distribution).:1||의류 소비 가치:1||의미연결망 분석:1||의복만족도:1||의복의사결정항목:1||의상사회심리학:1||이용동기:1||인스타그램:1||인지반응:1||자기 이미지 추구:1||재구매의도:1||조회수:1||중점 프로모션 방향:1||질적 연구:1||창의성:1||청소년:1||캐주얼 의류:1||태도:1||텍스트마이닝:1||트윈I. Introduction:1||트윈스:1||판매원:1||패션 광고:1||패션 매거진:1||패션 브랜드:1||패션 이미지:1||패션쇼:1||패션점포:1||패션필름:1||패션필름 유형:1||패스트 패션:1||페이스북:1||행동의도:1||협력:1||价值资产:1||顾客资产:1||品牌资产:1||顾客终身价值:1||对奢侈品牌的态度:1||30~40s male consumers:1||30~40대 남성 소비자:1||Adolescents:1||Age regulation effect:1||Attitude toward luxury brands:1||Au Bonheur des Dames(여인들의 행복백화점):1||Body image:1||Body image perception:1||Bon Marché(봉 마르셰):1||Brand communities:1||Brand equity:1||Britain body image:1||Case study:1||Clothing purchase value:1||Clothing satisfaction:1||

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Sookmyung Women's University. Cheongpa-ro 47-gil 100 (Cheongpa-dong 2ga), Yongsan-gu, Seoul, 04310, Korea02-710-9127

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