여성 스키이용자의 재미, 참여제약 요인이 몰입 및 참여지속에 미치는 영향

Abstract

As enlargement of leisure sport demand is expected by departmentalization, diversification, and gentrification of leisure sport, to popularize ski and to encourage participation, this research is to analyze enjoyment factor which is crucial to continuous participation on skiing, and to synthetically analyze enjoyment factor based on causal relationship with participation constraint factors and commitment factors to provide empirical data. The result is as follows. First, analysis of enjoyment factors effect on commitment factor represents that competence and achievement factor in enjoyment factor have a meaningful influence on cognitive commitment, cognitive commitment and achievement factor in enjoyment factor have a meaningful influence on behavioral commitment. Second, analysis of enjoyment factor effect on continuous participation represents that competence and achievement factor in enjoyment factor have a meaningful influence on continuous participation. Third, analysis of participation constraint factor effect on commitment factor represents that immanent and structural factor in participation constraint factor have a meaningful influence on cognitive commitment, and immanent, structural, and interpersonal factor have a meaningful influence on behavioral commitment. Fourth, analysis of participation constraint factor effect on continuous participation represents that immanent and structural factor in participation constraint factor have a meaningful influence on continuous participation intention. Fifth, analysis of commitment factor effect on continuous participation represents that cognitive commitment factor in commitment factor have a meaningful influence on continuous participation.