Cultural appropriation and the country of origin effect
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Suh, YongGu | - |
dc.contributor.author | Hur, JungYun | - |
dc.contributor.author | Davies, Gary | - |
dc.date.available | 2021-02-22T11:25:08Z | - |
dc.date.issued | 2016-08 | - |
dc.identifier.issn | 0148-2963 | - |
dc.identifier.issn | 1873-7978 | - |
dc.identifier.uri | https://scholarworks.sookmyung.ac.kr/handle/2020.sw.sookmyung/9507 | - |
dc.description.abstract | This study explores how the appropriation of another country's cultural initiatives by a consumer can influence country of origin (COO) effects and how this might be explained using theory on the positioning of stereotypes. The first of two empirical studies identifies a measure of cultural appropriation relevant to the context of the Hallyu (or the Korean Wave) using a Q sort methodology (n = 30). The second study investigates the influence of cultural appropriation on the COO effect and purchase intentions for two product types, performance and personal (n = 218). The results suggest that cultural appropriation positively influences the COO effect (attitude toward the country, its companies, and its products) and purchase intentions, via an enhanced COO effect. However, the analyses show that effects differ between the performance product and the personal product. Cultural appropriation influence occurs mainly via an enhanced COO effect for the performance product and from a direct influence over purchase intentions for the personal product. (C) 2015 Elsevier Inc. All rights reserved. | - |
dc.format.extent | 10 | - |
dc.language | 영어 | - |
dc.language.iso | ENG | - |
dc.publisher | ELSEVIER SCIENCE INC | - |
dc.title | Cultural appropriation and the country of origin effect | - |
dc.type | Article | - |
dc.publisher.location | 미국 | - |
dc.identifier.doi | 10.1016/j.jbusres.2015.11.007 | - |
dc.identifier.scopusid | 2-s2.0-84969211007 | - |
dc.identifier.wosid | 000377726600011 | - |
dc.identifier.bibliographicCitation | JOURNAL OF BUSINESS RESEARCH, v.69, no.8, pp 2721 - 2730 | - |
dc.citation.title | JOURNAL OF BUSINESS RESEARCH | - |
dc.citation.volume | 69 | - |
dc.citation.number | 8 | - |
dc.citation.startPage | 2721 | - |
dc.citation.endPage | 2730 | - |
dc.type.docType | Article | - |
dc.description.isOpenAccess | N | - |
dc.description.journalRegisteredClass | ssci | - |
dc.description.journalRegisteredClass | scopus | - |
dc.relation.journalResearchArea | Business & Economics | - |
dc.relation.journalWebOfScienceCategory | Business | - |
dc.subject.keywordPlus | PRODUCT QUALITY | - |
dc.subject.keywordPlus | FOREIGN PRODUCTS | - |
dc.subject.keywordPlus | BRAND EQUITY | - |
dc.subject.keywordPlus | PERCEPTIONS | - |
dc.subject.keywordPlus | CONSTRUCT | - |
dc.subject.keywordPlus | IMPACT | - |
dc.subject.keywordPlus | IMAGE | - |
dc.subject.keywordPlus | METAANALYSIS | - |
dc.subject.keywordPlus | PERFORMANCE | - |
dc.subject.keywordPlus | DIMENSIONS | - |
dc.subject.keywordAuthor | Country of origin effects | - |
dc.subject.keywordAuthor | Cultural appropriation | - |
dc.subject.keywordAuthor | Stereotype theory | - |
dc.subject.keywordAuthor | Korean Wave | - |
dc.subject.keywordAuthor | Hallyu | - |
dc.identifier.url | https://www.sciencedirect.com/science/article/abs/pii/S0148296315006013?via%3Dihub | - |
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.
Sookmyung Women's University. Cheongpa-ro 47-gil 100 (Cheongpa-dong 2ga), Yongsan-gu, Seoul, 04310, Korea02-710-9127
Copyright©Sookmyung Women's University. All Rights Reserved.
Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.