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신문광고 노출효과에 대한 실증적 연구An Empirical Study of Newspaper Advertising Exposure
- Other Titles
- An Empirical Study of Newspaper Advertising Exposure
- Issue Date
- Dec-2003
- Publisher
- 한국방송광고공사
- Citation
- 광고연구, v.61, pp 7 - 30
- Pages
- 24
- Journal Title
- 광고연구
- Volume
- 61
- Start Page
- 7
- End Page
- 30
- ISSN
- 1227-8181
- Files in This Item
- Go to Link
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Collections - 사회과학대학 > 홍보광고학과 > 1. Journal Articles
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