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펨버타이징(femvertising)에 대한 태도에 영향을 미치는 요인에 대한 연구: 소비자 성별, 연령, 페미니즘에 대한 태도의 차이를 중심으로
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김지은
Article
Issue Date
2021
Citation
디지털융복합연구, v.19, no.5, pp 415 - 421
Publisher
한국디지털정책학회
펨버타이징에 대한 탐색적 고찰: 소비자 인식요인 및 광고효과 분석을 토대로
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김지은;
한규훈
Article
Issue Date
2020
Citation
아시아여성연구, v.59, no.1, pp 7 - 41
Publisher
숙명여자대학교 아시아여성연구원
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Han, Kyoo Hoon
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