한국어
LIBRARY
Communities & Collections
Researchers
Titles
Issue Date
Journals
검색
Search
All of ScholarWorks
사회과학대학
홍보광고학과
1. Journal Articles
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Add filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Sort items by
Relevance
Title
Issue Date
In order
Ascending
Descending
Authors/record
All
1
5
10
15
20
25
30
35
40
45
50
Results 1-2 of 2 (Search time: 0.004 seconds).
A Cross-Cultural Investigation of Emotional Expressions in Advertising: Based on TV Commercial Analyses of Four Countries
Go to Link
한규훈
; 전영우
Article
Issue Date
2008
Citation
광고연구, v.80, pp 131 - 152
Publisher
한국방송광고공사
국제광고 연구에 있어서의 감정주의-중립주의 문화차원 적용을 위한 탐색적 고찰
Go to Link
한규훈
; 전영우
Article
Issue Date
2005
Citation
광고학연구, v.16, no.4, pp 137 - 154
Publisher
한국광고학회
1
Discover
Subject
advertising expression
1
cross-cultural study
1
cultural dimension
1
emotion
1
neutrality-affectivity
1
감정
1
광고표현
1
문화차원
1
비교문화연구
1
중립주의-감정주의
1
.
next >
Date Issued
2008
1
2005
1
Language
ENG
1
KOR
1
Journal
광고연구
1
광고학연구
1
BROWSE
한국어
Communities & Collections
Researchers
Titles
Journals
LIBRARY