ScholarWorks@Sookmyung Women's University: Jun, Mi Na

Detailed Information

Jun, Mi Na (전미나)

경상대학 (경영학부)

Research Area: Brand strategy, Consumer behavior

Tel 02-710-9468
Homepage

ResearcherID ORCiD Scopus Google Scholar ID ResearchGate

Keyword

삶의 만족:2||소비자 삶의 질:2||online community:2||positive emotions:2||Brand attachment:2||영웅적 유명인:2||selfefficacy:2||Selfefficacy:2||자아효능감:2||Social media:2||collective efficacy:2||community engagement:2||브랜드애착:2||휴먼브랜드:2||Knowledge management:1||Material Purchases:1||Mobile devices:1||Narcissistic selfexpression:1||Online review:1||Paradigm Shift:1||Powerlessness:1||Quality of life:1||Revenue Management:1||Reviewposting behavior:1||Selfconnection:1||Social connection:1||Social exchange theory:1||Strategic Customers:1||Sustainable happiness model:1||Walmart:1||brand attachment:1||brand identification:1||brand performance:1||community identification:1||community loyalty:1||consumer wellbeing:1||dream brands:1||escapism:1||ideal self:1||ideal social self:1||implicit selftheory:1||life satisfaction:1||negative emotions:1||quality of life:1||social community:1||social wellbeing:1||wellbeing:1||경험소비:1||기업진정성:1||나르시즘적 자아 표현:1||무력감:1||물질소비:1||불안:1||브랜드 성과:1||브랜드 애착:1||브랜드 지지행동:1||소비자웰빙:1||소셜 미디어:1||ARC욕구:1||일반 유명인:1||일반유명인:1||전략적고객:1||지식경영:1||행동연구:1||현실도피:1||수익관리:1||Accessibility:1||Anxiety:1||Behavioral Study:1||Brand supportive behavior:1||Corporate authenticity:1||Crisis Management:1||Emart:1||Empathy:1||Experiential Purchases:1||Foresight Competition:1||Hero:1||Human brand:1||Information sharing behavior:1||

STATISTICS: Total View :3,339,482; Today View :1,214

RSS_1.0 RSS_2.0 ATOM_1.0

Sookmyung Women's University. Cheongpa-ro 47-gil 100 (Cheongpa-dong 2ga), Yongsan-gu, Seoul, 04310, Korea 02-710-9127

Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.

Detailed Information

Keyword

BROWSE