Detailed Information
Cited 0 time in 
Cited 0 time in 
Cited 0 time in
Metadata Downloads
서울지역 여성의 시판 김치 구입현황과 구매촉진에 관한 연구A Study on Purchasing Current Status and Promotion Facts for Commercial Kimchi of Women in Seoul Area
- Other Titles
- A Study on Purchasing Current Status and Promotion Facts for Commercial Kimchi of Women in Seoul Area
- Issue Date
- Apr-2007
- Publisher
- 한국식생활문화학회
- Keywords
- purchasing; commercial kimchi; promotionpurchasing; commercial kimchi; promotion; purchasing; commercial kimchi; promotionpurchasing; commercial kimchi; promotion
- Citation
- 한국식생활문화학회지, v.22, no.2, pp 167 - 175
- Pages
- 9
- Journal Title
- 한국식생활문화학회지
- Volume
- 22
- Number
- 2
- Start Page
- 167
- End Page
- 175
- ISSN
- 1225-7060
2288-7148
- Abstract
- This study was to investigate purchase of women for commercial kimchi. Survey was carried out by questionnaire method that is target on 322 female over 20 age in Seoul area. The results of the study was that the way they get kimchi of women answered that they make it by themselves(63.3%). The reason of purchasing is they do not have enough time to make it at their home(43.8%) and its good taste(56.8%) result in their purchase. In the degree of preference about package material, prefer polyethylene(39.6%). Also respondents prefer purchasing poggi kimchi(63.4%) among other different types of kimchi. The promotion facts of purchasing commercial kimchi shows a high score in cold chain system package and specific kimchi development.
- Files in This Item
- Go to Link
- Appears in
Collections - 생활과학대학 > 식품영양학과 > 1. Journal Articles
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.