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온-오프라인 교차광고의 효과와 영향요인에 관한 연구
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조시내;
한규훈
Article
Issue Date
2016
Citation
디지털융복합연구, v.14, no.3, pp 105 - 114
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한국디지털정책학회
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Han, Kyoo Hoon
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gender effect
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product involvement
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2016
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