한국어
LIBRARY
Communities & Collections
Researchers
Titles
Issue Date
Journals
검색
Search
All of ScholarWorks
사회과학대학
홍보광고학과
1. Journal Articles
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Add filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Sort items by
Relevance
Title
Issue Date
In order
Ascending
Descending
Authors/record
All
1
5
10
15
20
25
30
35
40
45
50
Results 1-2 of 2 (Search time: 0.004 seconds).
모바일 매체 플로우와 광고유형이 광고 효과에 미치는 영향
Go to Link
정만수; 정수진
Article
Issue Date
2012
Citation
광고연구, v.94, pp 5 - 38
Publisher
한국광고홍보학회
문화이벤트 후원기업의 광고노출 효과 - 정보현출성과 속성연계성의 영향 분석을 토대로
Go to Link
이보라;
한규훈
Article
Issue Date
2012
Citation
광고연구, v.92, pp 619 - 642
Publisher
한국광고홍보학회
1
Discover
Author
Han, Kyoo Hoon
1
Chung, Man Soo
1
이보라
1
정수진
1
Subject
Advertising Effect
1
advertising effectiveness
1
attribute relevance
1
cultural marketing
1
information noticeability
1
Media Flow
1
Mobile Ad
1
Pull Ad
1
Push Ad
1
sponsorship
1
.
next >
Type
Article
2
Language
KOR
2
BROWSE
한국어
Communities & Collections
Researchers
Titles
Journals
LIBRARY